TUNE into READING

Company

Innovation and Excellence in Educational Technology

Tune into Reading, developed by Electronic Learning Products Inc., revolutionizes reading improvement through music-based learning. Founded by Carlo and Alix Franzblau, our innovative software is backed by extensive research and has proven to enhance reading skills significantly. Join the thousands of students and educators who have experienced the transformative power of Tune into Reading.

Pioneers in Educational Technology

Electronic Learning Products Inc. leads the way in innovative educational solutions, revolutionizing how students learn through technology-driven products.

Transforming Literacy Through Music

Our flagship product, TUNE into READING, harnesses the power of music to significantly improve reading skills, making learning both fun and effective.

Research-Backed Solutions

Our products are developed in collaboration with leading researchers and are supported by rigorous studies that validate their effectiveness in enhancing literacy.

Commitment to Student Success

We are dedicated to providing tools that empower educators and inspire students, ensuring measurable improvements in reading and overall academic achievement.

Founded in January 2000 by Carlo and Alix Franzblau, Electronic Learning Products (ELP) has been at the forefront of educational technology, combining a passion for education with technological innovation.

Carlo Franzblau

Our Mission and Vision

Statement

Electronic Learning Products is dedicated to creating and delivering cutting-edge, effective, accessible educational solutions. We aim to empower learners and educators worldwide with tools that transform the learning experience and foster a lifelong love for reading and learning.

Future Outlook

As we look to the future, we remain committed to innovation, research, and community engagement, ensuring we continue positively impacting education globally.

The Journey of ELP

SINGINGCoach Origins

Our journey began with the launch of SINGINGCoach in 2003, a groundbreaking product that debuted to critical acclaim at the Consumer Electronics Show. Garnering positive reviews from prestigious publications like PC Magazine, The New York Times, The Wall Street Journal, and Parade Magazine, SINGINGCoach set the stage for ELP’s future endeavors.

Breakthrough with
TUNE into READING

Discovery and Development

A pivotal moment came in 2006 when we observed an intriguing phenomenon: struggling readers using SINGINGCoach rapidly improved their reading skills. This insight led to developing our flagship reading intervention product, TUNE into READING.

Research and Validation

Collaborating with respected literacy researchers from the University of South Florida, we embarked on a remarkable five-year journey of rigorous research. This collaborative effort conclusively documented the dramatic benefits of our singing-based approach for readers at all levels.

Melodic Learning:
The Science Behind Our Success

White Papers and Research

In 2011, several white papers were published, unraveling the mechanism behind the efficacy of our singing approach. Researchers coined this method ‘Melodic Learning,’ a revolutionary instructional method. The widespread recognition of Melodic Learning’s effectiveness, including a dedicated Wikipedia article, further cemented our position as innovators in educational technology.

Continued Innovation

At ELP, our commitment to enhancing literacy and learning continues. We constantly evolve, leveraging the latest research and technology to create educational solutions that make a real difference.

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